Since the day my then client, India.Arie, prompted me to create my purpose statement, I have known that I am here to “help women create their own unique definition of beauty…and men too”. It helps me stay focused on what’s important so I can stay on task.
When I launched this e-learning platform, I had to ask myself, “what is calling me to create these courses?” What’s my “Why”?
I was reminded of a time when I struggled with education. I was in 4th grade and had been diagnosed with dyslexia. I was fortunate enough to be enrolled in a school that offered individualized attention. Every now and then, my tutor would pull me out of class and teach me how to hyper focus so that I could drown everything out, and just zero in on the page in front of me.
It dawned on me that I am doing the same thing for you all. Every time an esthetician purchases one of my courses, they are able to log on at their convenience and hyper focus on the concepts I’m presenting.
Mastering a multi-ethnic approach to skin care is essential. It is the only way to truly be of service to an ever-changing, increasingly diverse population.