A Keloid is an abnormal scar that extends beyond the original area of injury. In people with a genetic predisposition, these overgrown scars can form after surgery, piercing, tattooing, bug bites, and even acne. They are an overproduction of collagen, causing excessive healing.

The fibroblast cells (collagen making cells) of African descendants are bi-nucleated, meaning they produce more collagen. This makes them more susceptible to hypertrophic or Keloid scars.

Clients with richly pigmented skin are more likely to experience Keloids and hyper-pigmentation. I promise to create a downloadable PDF of these conditions and their origins for all you fellow skin geeks.

Skin conditions take on a different appearance within each ethnic group. Every makeup artist should know how to conceal common skin issues. When attempting to cover scar, start by placing a color corrector shade, concealer and foundation on a clean palette.

Stipple the color corrector over the scar with a bi-fiber or a synthetic concealer brush. In this video I’m using a bright orange to cancel out the deep blue tones in our model’s scar. If the scar were red I would have opted for a green color corrector.

Apply a layer of foundation. If the color corrector is a creamy formula, rather than dry and opaque, you’ll have to create several layers to achieve the desired coverage. Powdering between layers will help set everything but will eventually make the area look pasty, so I prefer the technique I demonstrate in this video.

*Keloids are most common in people of African and Chinese ancestry

**People from Malaysia, India, Latin America, the Mediterranean, and the Middle East are often affected

***Keloids that are simply excised usually return.

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Sierra’s Smokey Eye


My husband, Neil, and I have been shooting videos for Jafra Cosmetics Italia for the past 5 years. However we took on a different type of challenge when we decide to create them for ourselves…with our own budget…and our own equipment…in our home studio. Sigh!

Well now that I have launched The Ask Aliesh Community I am finally learning  just what my members want to see. So, I have decided to give all of my earlier videos away for free. That’s right, in honor of my 50th birthday I have decided to open up the vault. Starting with a handful of posts, I am gifting you guys some of my first attempts at creating tutorials in English.

This video was shot with one of my favorite New Faces, Sierra Monet. She reminds me of a young, black Sophie Dhal. We have several videos with Sierra so you will see a lot of her in the How To section of my Members Only Community.

I hope you enjoy these free tutorials. Remember to check back often as I will post new videos whenever I get a moment.

Perfecting the Canvas








I hope you enjoy this Perfecting the Canvas Foundation 101 video series as much as I enjoyed making it. This set of videos is an entry level series. A makeup artist should always find their favorite system for prepping  the canvas. I prefer to start with a serum and rarely use silicone-based primers to let natural skin shine through.